Calendar

FOR IMMEDIATE RELEASE
Media Contact:
Doris Chan
Director of Marketing
Tel: (852) 2721 9035
Cell: (852) 9776 8445
Email:doris.chan@hkphil.org

Jenny Lee
Projects Consultant
Tel: (852) 2721 1585
Cell: (852) 6112 9575
Email:jenny.lee@hkphil.org

Hong Kong Philharmonic Orchestra Announces 2011/12 “HSBC Insurance Creative Notes”
The Largest Annual Music Education Programme Providing Music
Opportunities for close to 50,000 Students in Hong Kong

21-12-2011

Download HERE

[21 December 2011 – Hong Kong] Hong Kong Philharmonic Orchestra (HKPO) today announces the details of its annual music education project – “HSBC Insurance Creative Notes” sponsored by HSBC Insurance, Partnership Fund for the Disadvantaged from the Social Welfare Department, The Hongkong Bank Foundation and The Tung Foundation.

Launching its fourth year, “HSBC Insurance Creative Notes” continues its mission to provide students with a unique opportunity to experience the full breadth of orchestral music through an array of dynamic and extensive activities. Recognized as the largest and most comprehensive education programme in Hong Kong, “HSBC Insurance Creative Notes” reaches close to 50,000 students from kindergartens, primary, secondary, international and special schools every year through a series of free Schools Concerts, Teachers’ Seminars, School Ensemble Visits, Community Concerts and Instrumental Masterclasses.

Mr. Paul Menzies, Managing Director, Insurance Business Hong Kong, HSBC Insurance (Asia) Limited, said, “We are proud to be the main sponsor of the Programme for the fourth consecutive year. We hope to extend the programme by organizing community concerts at schools in the more remote areas. We believe that these public performances which introduce classical music to children and their communities, not only enhance social integration but also help build aspiration and self-confidence.”

Mr. Raff Wilson, Director of Artistic Planning, Hong Kong Philharmonic Orchestra, said, “We believe that every child has the right to experience music as a part of their education. Thanks to the enlightened support we receive, the Hong Kong Philharmonic Orchestra is proud to present a wide array of concerts for students – free, fun and engaging. In 2011/12 we’re continuing this mission with a range of new, tailored concerts, plus support for teachers, and activities designed to pave the way to a musical lifetime. We invite all Hong Kong’s schools and young people to join us.”

Schools Concerts
The twelve free Schools Concerts performed by the Hong Kong Philharmonic Orchestra within a wide variety of context are tailor-made for students at different learning stages. With our First Associate Concertmaster Leung Kin-fung and French Horn player Homer Lee as presenters, students will be taken on an hour-long musical journey introducing the Orchestra in a fun and entertaining way.

Teachers’ Seminars
Two Teachers’ Seminars given by experienced music educators will be held in this season in order to provide teachers with resources and strategies that integrates the Schools Concerts experience with their daily teaching schemes. The speakers will also offer their insights into preparing the teaching materials and suggested activities from the Music Smart learning kits.

School Ensemble Visits
Between March and June 2012 the Hong Kong Philharmonic musicians will form various ensembles and travel around the city to give School Ensemble Visits to students of all ages. During each hour-long ensemble visit, the musicians will not only perform to the students but will also demonstrate various instrumental techniques to encourage students to discover different musical instruments.

Community Concerts
Following the successes of its Community Concerts in Tin Shui Wai and Tung Chung in 2010 and 2011,
the Hong Kong Philharmonic will once again reach out to the residents of the outlying communities. In February 2012, the Hong Kong Philharmonic will be performing two Community Concerts to bring music to those who are too far away to attend our Cultural Centre performances.

Instrumental Masterclasses
These are intended to inspire students through 10 Instrumental Masterclasses with musicians from the Hong Kong Philharmonic. Our experienced musicians will guide the students and inspire them through intensive masterclasses for violin, viola, clarinet, bassoon, oboe, trumpet, French horn, tuba and percussion.

[NEW!] Mainstage
A brand new component in this year’s “HSBC Insurance Creative Notes” is to invite the students to participate in one of the Hong Kong Philharmonic’s mainstage performances free of charge. These will not only give an opportunity to experience the Hong Kong Philharmonic live at the concert hall but will also help enrich the whole concert-going experience.

Booking Discounts
Schools that join the “HSBC Insurance Creative Notes” programme can enjoy special Group Booking Discounts for the Hong Kong Philharmonic’s “Swire New Generation” concert series.

Music Smart & Special Education Workbook
To help teachers to integrate the concert-going experience with their daily teaching curriculum, the Hong Kong Philharmonic, together with the lecturers from its Education Partner – Department of Cultural and Creative Arts of the Hong Kong Institute of Education, Dr Annie Mok, Mrs Zerlina Wong and Mr Leung Chi Hin designed a learning toolkit – Music Smart. The three Music Smart booklets are dedicated to students at three different learning stages – Kindergarten to Primary Three, Primary Four to Secondary Three and Secondary Four to Six & International Baccalaureate Diploma. There are also some inspirational classroom activities suggested in the booklets to encourage students to discover music. In addition, a Special Education Workbook written by music therapist Miss Andrea Chan is aimed for students with special needs. Both Music Smart and Special Education Workbook, will be distributed freely at the schools concerts, ensemble visits and community concerts.

Timeline
Nov – Dec 2011 Teachers’ Seminars
Dec 2011 – Feb 2012 School Concerts
Feb 2012 Community Concert
March 2012 Instrumental Masterclasses
March – June 2012 School Ensemble Visits

Figures of 2011/12 “HSBC Insurance Creative Notes”
Activity
Number
Teachers’ Seminars
2
School Concerts
12
Community Concerts
2
Instrumental Masterclasses
10
School Ensemble Visits
58 (12 for special schools)

No. of Schools Participated
227
No. of Benefited Students
close to 50,000

Ticketing Information

Credit Card Booking
(852) 2111 5999
Online Booking
www.urbtix.hk

For programme enquiry, please call HKPO at
(852) 2721 2030


HONG KONG PHILHARMONIC ORCHESTRA
Edo de Waart
Artistic Director and Chief Conductor

The Hong Kong Philharmonic Orchestra (HKPO) is one of Asia's leading orchestras. Enriching Hong Kong's cultural life for over a century, the Orchestra has grown into a formidable ensemble of Chinese and international talents, attracting world-class artists to collaborate on its stage. HKPO annually touches the lives of over 200,000 music lovers through more than 150 performances including its extensive education programme HSBC Insurance Creative Notes and free concerts such as the popular Swire Symphony under the Stars, and regular broadcasts and telecasts. Outside of Hong Kong, the HKPO has made a number of critically acclaimed tours in Asia and Europe.

The 2011/12 season will mark Maestro Edo de Waart's eighth and final season with the HKPO. Apart from his own series of five special programmes which are summaries of his achievements with the Orchestra over the last seven years, ending with Beethoven's Ninth Symphony, the new season will also attract a stellar cast of great artists and guest conductors.

The Hong Kong Philharmonic Orchestra is financially supported by the Government of the Hong Kong Special Administrative Region
SWIRE is the Principal Patron of the Hong Kong Philharmonic Orchestra
The Hong Kong Philharmonic Orchestra is the Venue Partner of the Hong Kong Cultural Centre

# # #